Complete Brand Identity Checklist for Startups: Launch in 5 Days
Comprehensive checklist covering naming, logo design, color palettes, typography, and brand guidelines. Use this framework to launch a cohesive brand identity in one week using AI tools.
Key Takeaways
- 5-day sprint is achievable with AI tools
- Generate 50+ options before refining
- Document everything for team consistency
Time to brand launch
5 days
Logo variations generated
100+ concepts
Assets exported
48+ files
Day 1: Strategy & Naming
Define brand positioning, target audience, and competitive differentiation. Generate 50+ business name options using Studio24's name generator. Check domain availability and trademark conflicts. Narrow to top 3 names.
Day 2: Logo & Visual Identity
Generate 100+ logo variations using your chosen name. Explore different styles: minimalist, abstract, typography-based. Test logos at small sizes (favicon) and large (billboard). Select primary and secondary logo options.
Day 3: Color & Typography
Generate color palettes that reflect your brand personality. Ensure accessibility (WCAG contrast ratios). Pair fonts using Studio24's font pairing generator. Test combinations across headlines, body text, and UI elements.
Day 4: Brand Guidelines
Document logo usage rules, color codes (hex, RGB, CMYK), typography hierarchy, spacing guidelines, and do's/don'ts. Create a simple brand book that your team can reference. Export all assets in production formats.
Day 5: Launch Assets
Generate social media avatars, email signatures, presentation templates, and favicon files. Ensure consistency across all touchpoints. Launch with confidence knowing your brand is cohesive and professional.