How to Create a Professional Logo for Your Startup in 2025
Step-by-step guide to designing a memorable startup logo using AI tools. Learn brand strategy, visual identity principles, and how to export production-ready files for web, print, and merchandise.
Key Takeaways
- Strategy before design: clarify brand positioning first
- Generate 50+ variations, then refine the top 3
- Export multiple formats for different use cases
Time to first concept
30 seconds
Recommended variations
50+ before refinement
Export formats needed
SVG, PNG, JPG
Define Your Brand Strategy First
Before generating logos, clarify your brand personality, target audience, and competitive positioning. Write a one-sentence brand promise. This foundation ensures your logo communicates the right message.
Generate 50+ Variations Rapidly
Use Studio24's logo generator to create dozens of concepts in minutes. Input your brand name, industry, and style preferences. Don't edit yet—quantity leads to quality. Save your top 10 favorites.
Refine Based on Design Principles
Evaluate logos on: simplicity (works at small sizes), memorability (distinctive shapes), versatility (works in color and monochrome), and timelessness (avoids trends). Narrow to 3 finalists.
Export Production-Ready Files
Download SVG (vector) for scalability, PNG with transparent background for web, and high-res JPG for print. Ensure your logo works on dark backgrounds, light backgrounds, and single-color applications.