GuideE-commerceintermediate

How to Create Professional Product Photos

Great product photography can significantly increase sales and conversions. Learn how to create professional-looking product images using AI tools, even without expensive equipment or a photography background.

15-30 minutes7 stepsTool: Product Photography Tool
1

Prepare Your Product

Clean your product thoroughly and remove any dust, fingerprints, or imperfections. Presentation matters—make sure tags are removed and packaging is pristine if included.

Tips

  • Use microfiber cloth for cleaning
  • Remove all stickers and tags
  • Check for scratches or damage
2

Capture Your Initial Photo

Take a clear photo of your product with good lighting. Natural light near a window works well. Capture from multiple angles for variety.

Tips

  • Use natural daylight when possible
  • Avoid harsh shadows
  • Keep camera steady or use tripod
3

Remove the Background

Use the Background Remover to isolate your product. This creates a clean, professional look and allows flexible background options.

Tips

  • Clean cutouts improve presentation
  • Check edges carefully
  • Save transparent version
4

Choose Your Background

Select a background that enhances your product. White is standard for marketplaces, but lifestyle or colored backgrounds can add appeal.

Tips

  • White for Amazon/eBay listings
  • Lifestyle for social media
  • Brand colors for consistency
5

Enhance and Retouch

Use AI enhancement tools to improve lighting, color accuracy, and sharpness. Remove any remaining imperfections for a polished look.

Tips

  • Adjust brightness and contrast
  • Ensure accurate colors
  • Sharpen for crisp details
6

Create Multiple Variations

Generate different versions for different uses—hero shots, detail shots, lifestyle images, and comparison shots. Variety helps customers make decisions.

Tips

  • Include scale reference shots
  • Show product in use
  • Capture all important details
7

Optimize and Export

Export images at the right size and format for your platform. Follow marketplace requirements for optimal display.

Tips

  • Check platform size requirements
  • Optimize file size for fast loading
  • Save in multiple sizes
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Frequently Asked Questions

What background color is best for product photos?
Pure white (#FFFFFF) is the standard for e-commerce marketplaces like Amazon, which often require it. For lifestyle or social media, consider backgrounds that complement your product and brand.
What resolution should product photos be?
Aim for at least 2000x2000 pixels for e-commerce to allow zooming. Amazon recommends 2000+ pixels on the longest side. Higher resolution gives flexibility for different uses.
Do I need professional equipment?
Not necessarily. Modern smartphones can capture excellent product photos. What matters more is good lighting, clean presentation, and post-processing. AI tools can significantly enhance basic photos.
How many photos should each product have?
Most marketplaces allow 7-9 images. Include a main image, multiple angles, detail shots, scale/size reference, and lifestyle images. More images generally lead to higher conversion rates.

Ready to Get Started?

Put what you've learned into practice with our AI-powered Product Photography Tool.