KPI (Key Performance Indicator)
Definition: Measurable values that demonstrate how effectively a company is achieving key business objectives.
Understanding KPI (Key Performance Indicator)
Key Performance Indicators are quantifiable metrics used to evaluate success in meeting objectives. KPIs vary by department and goal: marketing might track cost per lead, sales might track close rate, and product might track user retention. Good KPIs are specific, measurable, achievable, relevant, and time-bound (SMART). They help teams focus on what matters, track progress, and make data-driven decisions.
More business Terms
ROI (Return on Investment)
A performance measure used to evaluate the efficiency of an investment or compare investments.
Target Audience
The specific group of people a product, service, or marketing message is intended to reach.
Value Proposition
A clear statement that explains how your product solves customer problems, delivers benefits, and why customers should choose you.