Average Order Value Calculator
Calculate revenue per order from a consistent reporting period. Decide how you handle refunds, shipping and tax before comparing results.
Live result
Average order value
$40.00
Calculated in your browser. No account needed. Your numbers are not sent to Studio24.
The formula
Average order value = order revenue ÷ completed orders
Worked example
6,000 in revenue across 150 orders gives an average order value of 40.
How to use the result
AOV helps compare bundles and product mixes. Monitor conversion and profit per visitor alongside it; larger baskets can still produce lower total profit.
What this calculation leaves out
Excluding refunded revenue while including refunded orders can distort comparisons. Keep definitions consistent and review customer segments.
Put the result to work.
Use the product bundle generator to turn your next improvement into a draft. Try three standard text drafts with an account, then choose a plan when you need more.
Explore Product Bundle Generator