Color Theory
Definition: A framework for understanding how colors work together, including color relationships, harmony, and psychological effects.
Understanding Color Theory
Color theory is a body of practical guidance for color mixing and the visual effects of specific color combinations. It encompasses the color wheel, color harmony, and the context in which colors are used. Understanding color theory helps designers create visually appealing combinations, evoke specific emotions, and communicate brand messages effectively. Key concepts include primary, secondary, and tertiary colors; complementary and analogous color schemes; warm and cool colors; and color psychology.
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Logo Design
The process of creating a visual symbol or icon that represents a company, brand, or organization.
Brand Identity
The collection of visual elements that represent and distinguish a brand, including logos, colors, typography, and imagery.
Vector Graphics
Digital images created using mathematical formulas to define shapes, allowing infinite scaling without quality loss.
Typography
The art and technique of arranging type to make written language legible, readable, and visually appealing.
Raster Graphics
Digital images composed of a grid of pixels, where each pixel contains color information.
Resolution
The amount of detail in an image, typically measured in pixels per inch (PPI) or dots per inch (DPI).